Rediscover Scranton launches

Downtown — By on December 28, 2006 at 3:56 pm

Local community leaders, business owners, colleges and media recently helped launch Rediscover Scranton, a new initiative created to market the area’s economic, cultural and scholastic assets to former and current residents.

Through Rediscover Scranton, volunteers are identifying and contacting accomplished professionals with ties to greater Scranton, informing them about economic, quality of living, and growth opportunities, and encouraging them to relocate their businesses and families to the area.

Rediscover Scranton’s first objective is to identify and contact 4,000 company executives, professionals, entrepreneurs, creative industry talent and other successful former residents of Scranton. Next, Rediscover Scranton will cultivate relationships among the database of prospects and area residents. They will inform prospects about the economic, quality-of-life and growth opportunities through a website, organizational links, a volunteer training program, and our volunteers. Finally, Rediscover Scranton will encourage prospects, based on those opportunities, to relocate their businesses and families to Scranton.

Rediscover Scranton is building an e-mail database to contact former residents, and volunteers are continuing to gather contact information of individuals with connections to greater Scranton. Former residents can log on to www.rediscoverscranton.com and submit their contact information with an e-mail address. Just for signing up, you have a chance to win the VIP weekend in Scranton with dinner, a theatrical performance, and hotel accommodations.. Individuals who are interested in learning more about Rediscover Scranton can also contact Krissy Maher to provide their e-mail address and other contact information at (570) 342-7711 or at kmaher@scrantonchamber.com. For more information visit www.rediscoverscranton.com.

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